Signage Case Study

Client

Wombourne Nursery

County

Staffordshire

Town

Wombourne

Year Completed

2024

Service

Exterior Signage

Time Frame

2 Hours

Number Of Signs

Cost

££

About the project

Wombourne Community Nursery, a trusted early years education provider, recently expanded from its original location in Codsall to a brand new facility in Wombourne. This expansion marked a significant milestone in the nursery’s journey, allowing them to serve more families in the community. 

With a new location comes the need for strong, visible branding to ensure the nursery is easily recognisable and welcoming to parents and children alike.

The Print Box was chosen to design, produce, and install custom exterior signage that captured the nursery’s identity and enhanced the appearance of their new space. 

This case study details how we executed the project, the benefits it provided to the client, and why investing in professional signage is a smart move for any growing business.

How We Carried Out the Work

Understanding the Client’s Goals

Our first step was to gain a thorough understanding of Wombourne Community Nurseries branding goals and practical requirements for their new site. They needed signage that was:

  • Visually Appealing: Bright, friendly, and engaging to reflect the nursery’s welcoming atmosphere.
  • Highly Visible: Easily identifiable for parents, staff, and visitors.
  • Durable: Capable of withstanding outdoor weather conditions for long lasting use.

We held a series of consultations to discuss design ideas, brand colours, logo placement, and the types of signs needed, such as entrance signs, directional signs, and safety notices.

Case Study: Exterior Signage for Wombourne Community Nurseries Expansion

Our Approach

Designing the Perfect Signage

Our design team focused on creating signage that would be both functional and visually consistent with the nursery’s brand. We incorporated playful elements to appeal to children and parents while maintaining a professional look.

Key considerations included:

  • Brand Consistency: Using Wombourne Community Nursery’s colour palette and logo for seamless brand recognition.
  • Clear Typography: Easy to read fonts for all directional and informational signs.

Vibrant Graphics: Child friendly illustrations to create a fun, welcoming environment.

Material Selection for Durability

Outdoor signage must endure various weather conditions, so material selection was crucial. We used high quality, weather resistant materials, including:

  • Aluminium Composite Panels: Lightweight, rust proof, and highly durable.
  • UV-Resistant Inks: To prevent fading from sun exposure.

Protective Laminates: To safeguard against scratches, moisture, and wear.

Production and Installation

Once the designs were finalised and approved, we moved into production. Our equipment ensured that each sign was printed with precision and vibrancy. Installation was carefully planned to minimise disruption and ensure the signs were securely mounted and optimally positioned.

Our installation process involved:

  • Site Assessment: To determine the best locations for maximum visibility.
  • Professional Mounting: Secure and level installation of all signage.

Final Quality Checks: Ensuring every sign was flawless and functional.

The Benefits for Wombourne Community Nursery

Increased Visibility and Foot Traffic

The newly installed signage significantly improved the nursery’s visibility, making it easier for parents and visitors to find the location. Eye catching entrance signs and clear directional signage guided visitors smoothly through the premises, enhancing the overall experience.

Enhanced Brand Identity

The custom signage reinforced Wombourne Community Nurseries friendly and professional image. Vibrant yellows, clear graphics, and cohesive design elements created a strong and consistent brand presence throughout the property.

Improved Wayfinding and Safety

Clear, well placed signs made it easy for parents and staff to navigate the new facility. Directional signs reduced confusion, while safety signs ensured compliance with health and safety regulations.

Why Professional Signage is a Smart Investment for Growing Businesses

First Impressions Matter

Exterior signage is often the first interaction a customer has with a business. A well designed, professionally installed sign reflects credibility, professionalism, and attention to detail. For businesses expanding into new locations, it’s crucial to make a strong first impression.

Increased Brand Awareness

Consistent, high quality signage strengthens brand recognition. Just like Wombourne Community Nursery, businesses can use custom signs to build a recognisable brand that resonates with their audience.

Cost-Effective Marketing

Exterior signage serves as a 24/7 marketing tool. Once installed, it continuously promotes the business without recurring costs, offering long term value for the initial investment.

Enhancing Customer Experience

Clear and attractive signage improves the customer experience by guiding visitors, providing necessary information, and making the space more welcoming.

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