Rebranding On The Road
When PDIndustrial underwent a rebrand to align with their new direction and values, they sought a way to bring this transformation to life visually. One of their primary goals was to refresh their fleet of vehicles with updated branding.
At The Print Box, we were thrilled to take on the challenge of designing and producing quality vehicle graphics that embodied their rebrand.
This case study showcases how we approached the project, ensured every detail met the client’s expectations, and delivered a result that enhanced PDIndustrial’s brand image.
If you’re considering vehicle graphics for your business, this success story is the perfect.
How We Carried Out the Work
Understanding the Client’s Goals
Before starting the project, we had detailed consultations with PDIndustrial to understand their vision for the rebrand. Their objective was clear: they wanted their fleet to reflect the company’s updated identity in a way that was professional, cohesive, and visually striking.
We discussed the key branding elements in detail to ensure the rebranding was effectively represented across all vehicle graphics.
This included incorporating PDIndustrial’s new logo and updated color palette, as well as integrating specific messages or taglines that aligned with their brand identity.
Additionally, we considered the different types and sizes of vehicles in their fleet, ensuring the designs were tailored to fit each vehicle seamlessly while maintaining a consistent and professional look.
Designing the Graphics
Once we understood their vision, our design team began the creative process. Every detail of the design was meticulously planned, ensuring consistency across all vehicles while tailoring the graphics to the specific dimensions of each one.
We focused on ensuring that every aspect of the design was tailored to meet PDIndustrial’s needs. This included creating a custom fit for each vehicle, making sure the designs complemented the size and contours of every model in their fleet. We emphasized precision branding by incorporating PDIndustrial’s new logo and colour scheme in a bold and eye catching way that effectively communicated their rebrand.
Additionally, we achieved visual balance by carefully aligning text and graphics, ensuring the design was both visually appealing and easy to read while the vehicles were in motion.
Production and Installation
After finalising the designs, we moved into production. Using high quality vinyl and printing technology, we created vibrant, durable graphics designed to last.
Our installation team then carefully applied the graphics ensuring a seamless application of the graphics, with no bubbles, wrinkles, or visible seams, creating a flawless and professional finish.
The logos and text were perfectly positioned on each vehicle with meticulous alignment accuracy, maintaining a cohesive and polished look.
Additionally, the graphics were securely adhered to the vehicles, designed to withstand all weather conditions and provide long lasting durability.
Ensuring Every Detail Was Accounted For
Collaborative Revisions
To ensure PDIndustrial was completely satisfied, we maintained open communication throughout the process. We shared mockups and samples for approval and incorporated their feedback at every stage. This collaborative approach allowed us to refine the designs until they were perfect.
Quality Assurance
We implemented rigorous quality checks during both the production and installation phases. This involved inspecting every graphic to ensure colour accuracy and print quality, verifying that the vinyl adhered perfectly to each vehicle’s surface, and conducting final inspections after installation to guarantee a flawless finish.
Client Feedback and Final Approval
After completing the project, we invited PDIndustrial to inspect the fleet. Their feedback was overwhelmingly positive, with particular praise for the attention to detail and the vibrant, professional appearance of the graphics. Knowing that we had exceeded their expectations was a rewarding moment for our team.
Benefits for PDIndustrial
Professional Brand Image
The updated vehicle graphics provided PDIndustrial with a consistent and professional brand presence across their fleet. This helped reinforce their rebranding efforts and left a lasting impression on clients and prospects alike.
Increased Visibility
With their fleet constantly on the road, PDIndustrial’s vehicles became mobile advertisements, reaching a broad audience every day. This increased brand visibility in local and regional markets, helping them stand out in a competitive industry.
Durability and Longevity
Thanks to the high quality materials used, the graphics were designed to maintain their vibrancy and integrity for years. This longevity made the investment even more valuable.
Why Vehicle Graphics Are Cost Effective
High Return on Investment
Vehicle graphics are a one time investment that provides continuous returns. Unlike other forms of advertising, they don’t come with recurring costs, making them an economical marketing tool.
Efficient Use of Time
A single, coordinated project saved PDIndustrial the time and hassle of staggered updates. This efficiency ensured their fleet was road ready in a short timeframe, maximising their marketing impact.
Conclusion
Why Other Companies Should Invest in Vehicle Graphics
The success of PDIndustrial’s rebranding project highlights the transformative power of custom vehicle graphics. Not only do they enhance a company’s professional image and visibility, but they also provide a cost effective marketing solution with long term benefits.
For any business looking to boost their brand presence, vehicle graphics offer a unique and impactful way to make a lasting impression. At The Print Box, we specialise in turning your vision into reality, ensuring every detail is accounted for and executed to perfection.